Italy, the land of la dolce vita, is famed not only for its beauty and culture, but for its soul-stirring food and centuries-old wine traditions. From the truffle-covered hills of Piedmont to the sun-baked olive groves of Puglia, each region offers its own delicious identity — and the chance to build a life around it.
In this updated 2025 guide, we explore the best destinations for food and wine lovers dreaming of their own slice of Italian paradise. Whether you’re seeking vineyard views, olive grove properties, or a kitchen made for pasta-making, there’s a home here with your name on it.
Share this:
Why buy in Italy?
Noto in Sicily, is a lesser-known gem where you can be surrounded by fantastic foodie culture
Italy’s culinary heritage is world-famous, but for many international buyers, it is the lifestyle that makes the biggest impression. From truffle-covered hills to olive groves warmed by the Mediterranean sun, this is a country where food, tradition and community are woven into everyday life.
In 2025, the property market is looking particularly promising. After a quieter year in 2023, residential sales climbed to over 700,000 in 2024, marking one of the strongest years since 2011. Prices have increased steadily, with a 2.94 percent rise in the national house price index in Q2 2024, and international demand rose by 27 percent in Q3. With the addition of a digital nomad visa and a flat tax scheme designed to attract overseas residents, Italy is more accessible than ever.
Whether you're dreaming of a Tuscan farmhouse with truffle grounds, a rustic olive grove property in Puglia, or a city-centre apartment above a food market in Bologna, Italian vineyard property investment continues to appeal to buyers who value both lifestyle and long-term potential. Many are also exploring Italian food tourism rental investment opportunities, from agriturismi to guesthouses with vineyard views.
Beautiful Bologna. When you try the local beef ragù, you'll soon understand why the city is affectionately referred to as “the fat one”
Known affectionately as La Grassa, or "The Fat One," Bologna is considered Italy’s culinary capital. From silky tagliatelle al ragù to handmade tortellini and wheels of Parmigiano-Reggiano, the city’s food culture is both rich and deeply rooted. It is surrounded by some of the country’s most celebrated producers, with the towns of Modena and Parma just a short train ride away.
Living here means shopping in centuries-old covered markets, discovering tucked-away wine bars, and joining the locals for long, laughter-filled lunches. Food is a daily ritual in Bologna, and it shows in every fresh-rolled pasta and splash of balsamic.
Other reasons to move to Bologna: Bologna is one of the most liveable and well-connected cities in Italy, with high-speed trains linking it to Florence, Milan, and Venice in under two hours. It also has a thriving rental market, a growing expat scene, and a lively student population thanks to Europe’s oldest university. Property options range from stylish city apartments to countryside homes just beyond the city walls.
Alternative destination to Bologna: If you are looking for something quieter but equally delicious, try Modena. It is smaller and more relaxed but offers incredible food culture, charming streets, and a strong local identity.
Hidden food or wine gem: Join the locals at Osteria dell’Orsa, a relaxed and much-loved spot near the university. Their tagliatelle al ragù is as traditional as it gets, and the atmosphere is lively, unpretentious, and full of character. It is the kind of place you will want to return to, again and again.
Cuneo's rolling vineyards. Local wine pairs beautifully with local white truffles!
Tucked into the rolling Langhe hills, Alba is the proud home of Barolo, Barbaresco, and the world’s most prized white truffle. It is a town where winemakers and truffle hunters share space with Michelin-starred chefs and local artisans. In autumn, the cobbled streets fill with visitors from around the world for the International White Truffle Fair, while the rest of the year offers a quieter, more immersive slice of Italian country life.
Surrounded by vineyards and hazelnut groves, Alba offers a slower rhythm of living, one that revolves around wine, seasonal cooking, and the scent of truffles drifting from restaurant kitchens.
Other reasons to move to Alba: Alba is part of a UNESCO-listed wine-growing landscape and sits within easy reach of Turin and Milan. The area offers excellent value compared to Tuscany, particularly for buyers looking at vineyard estates or countryside farmhouses. The region is also a favourite among buyers seeking agriturismo or boutique food tourism potential.
Alternative destination to Alba: If you are interested in food, wine, and investment potential but prefer a larger town, consider Asti. It is known for its sparkling wine, excellent markets, and a more accessible price point, while still offering all the flavours of Piedmont.
Hidden food or wine gem: Make time for a meal at Osteria del Vicoletto, a cosy, family-run restaurant just off the main piazza. Their tasting menu features truffle dishes in season and a wine list focused entirely on the surrounding hills. It is a place where you can truly taste the land around you.
Modica, the hilltop Sicilian town, famous for its Aztec-inspired chocolate making
With its golden Baroque buildings, winding streets, and rich chocolatey soul, Modica is one of Sicily’s most unique food destinations. Recognised as a UNESCO World Heritage site, this hilltop town is known for its ancient chocolate-making tradition, inspired by Aztec techniques and preserved for centuries. Modica’s cuisine blends rustic Sicilian flavours with sweet surprises, all served with a strong sense of place and pride.
The surrounding area is dotted with olive groves, citrus orchards, and family-run farms, making it an excellent choice for those dreaming of a food-focused lifestyle or boutique hospitality project.
Other reasons to move to Modica: Modica offers excellent value for money compared to other parts of Italy. Property options range from historic townhouses to countryside villas with land. Its relaxed pace, artistic feel, and strong sense of community make it ideal for remote workers, creatives, and lifestyle buyers looking for something authentic.
Alternative destination to Modica: Consider Noto, just half an hour away, for a similarly Baroque setting with a slightly more tourist-oriented feel. It is a little glossier but still steeped in Sicilian food culture and charm.
Hidden food or wine gem: No visit to Modica is complete without stopping at Antica Dolceria Bonajuto, the oldest chocolate shop in Sicily. Their cold-worked chocolate is made using age-old techniques and flavoured with everything from cinnamon to chilli. This is not just a shop — it is a piece of Sicilian culinary history.
The white city of Ostuni, Puglia. Perfectly suited to those who wish to be surrounded by abundant olive groves and vineyards
Perched high above the Adriatic, Ostuni is one of Puglia’s most recognisable towns, with whitewashed houses glowing against the southern sun. The surrounding countryside is filled with ancient olive groves and small family vineyards, making it a dream for buyers drawn to rustic food culture and rural charm. Life here revolves around fresh produce, slow meals, and strong community ties.
The cuisine is simple and deeply satisfying. Handmade orecchiette with turnip tops, creamy burrata, and grilled bombette cooked over an open flame are just some of the local favourites. It is a region that respects the land and knows how to eat well.
Other reasons to move to Ostuni: Ostuni is a great base for exploring Puglia’s wine regions, including those known for Primitivo and Negroamaro. Property options range from trulli and masserie in the countryside to apartments in the heart of the old town. It is also a hotspot for buying olive grove property in Puglia, with growing interest in agriturismo and food-focused guest stays.
Alternative destination to Ostuni: If you are after something quieter and more traditional, try Cisternino. This smaller town nearby offers a slower pace, with authentic butcher-led restaurants and panoramic views across the Valle d’Itria.
Hidden food or wine gem: Make a reservation at Osteria Ricanatti, a cosy spot where everything from the olive oil to the wine comes from just a few miles away. Their daily menu focuses on seasonal ingredients and local recipes, all served in a relaxed setting full of character.
If you're a fan of fresh seafood, Siracusa is where your tastebuds will come alive
Set along Sicily’s southeast coast, Siracusa is a sun-drenched blend of history, seafood, and Sicilian flair. With its ancient Greek ruins, bright citrus groves, and a market culture that celebrates fresh, local ingredients, it is a dream for food lovers. In Ortigia, the old heart of the city, you’ll find everything from fishmongers to family-run osterias dishing out pasta con le sarde and grilled swordfish.
Other reasons to move to Siracusa: Siracusa offers one of the most affordable lifestyle opportunities in coastal southern Italy. The old town of Ortigia is lively year-round but still peaceful, and the surrounding countryside has plenty of charming, character-filled homes. The city also attracts remote workers, creatives, and sun-seekers who want beauty without the bustle.
Alternative destination to Siracusa: Try Scicli, a nearby baroque town that is smaller and quieter but just as beautiful. It offers a slower pace of life, great local cuisine, and access to the coast.
Hidden food or wine gem: At the Ortigia Market, you’ll find a tiny sandwich stall with a queue down the street. The paninis are bursting with grilled veg, pecorino, meats, and a drizzle of olive oil. Grab one and eat it by the sea.
Lucca is a walled city that feels timeless. Tucked into northwest Tuscany, it combines elegant Renaissance charm with a serious love of food. Dishes like tordelli lucchesi and zuppa di farro are staples here, while the surrounding hills are filled with vineyards and olive groves producing some of the region’s most underrated bottles.
Other reasons to move to Lucca: Lucca is quieter than Florence but just as beautiful, with tree-lined city walls you can cycle around and piazzas where life unfolds slowly. Buyers can find character homes inside the historic walls or restored farmhouses in the surrounding countryside. It is ideal for those who want Tuscan life at a more relaxed rhythm.
Alternative destination to Lucca: Consider Pistoia, a lesser-known Tuscan town with strong local identity, excellent food, and a growing number of international buyers.
Hidden food or wine gem: Follow the Strada del Vino e dell’Olio around the Lucchese hills. This scenic wine and olive oil trail leads to independent farms, rustic wineries, and tastings served with local bread, pecorino, and that unbeatable Tuscan view.
Rome is a city where history and gastronomy intertwine seamlessly. From the bustling trattorias of Trastevere to the vibrant markets of Campo de' Fiori, the Eternal City offers a culinary journey that mirrors its rich past. Traditional dishes like cacio e pepe and carciofi alla giudia are staples, while modern eateries bring innovative twists to classic recipes.
Other reasons to move to Rome: Rome's real estate market is experiencing renewed interest, with significant investments in infrastructure and sustainable housing developments. The city's appeal is further enhanced by its cultural heritage, diverse neighbourhoods, and the introduction of a digital nomad visa, attracting remote workers worldwide.
Alternative destination to Rome: Consider Naples for a similarly rich cultural experience with a distinct southern flair. Known for its vibrant street life and as the birthplace of pizza, Naples offers a more laid-back atmosphere and coastal charm.
Hidden food or wine gem: Antico Forno Roscioli is a must-visit bakery and restaurant near Campo de' Fiori. Their pizza bianca, a simple yet flavorful Roman-style flatbread, is a local favourite.
Bustling markets filled with fresh produce in Palermo
Palermo, the capital of Sicily, is a melting pot of cultures, reflected vividly in its diverse culinary scene. The city's markets, like Ballarò and Vucciria, are alive with the aromas of street foods such as arancini and panelle. The fusion of Arab, Norman, and Mediterranean influences creates a unique gastronomic landscape.
Other reasons to move to Palermo: Palermo offers an affordable cost of living compared to other Italian cities, making it attractive for expats and retirees. Its rich history, vibrant arts scene, and proximity to beautiful beaches add to its allure.
Alternative destination to Palermo: Explore Catania, another Sicilian city with a dynamic food scene and access to Mount Etna's vineyards, offering a different yet equally captivating experience.
Hidden food or wine gem:Antica Focacceria San Francesco is renowned for its traditional Sicilian dishes, including the iconic spleen sandwich, pane con la milza, offering a taste of authentic Palermo.
For food as diverse as its landscapes, discover Massa
Massa, nestled between the Apuan Alps and the Tyrrhenian Sea, offers a unique blend of mountain and coastal cuisines. The region is known for its seafood dishes, such as spaghetti alle vongole, and hearty mountain fare, reflecting its diverse geography.
Other reasons to move to Massa: Massa provides a tranquil lifestyle with access to both beaches and hiking trails. Its proximity to Carrara, famous for marble quarries, adds a touch of artistic heritage to the region.
Alternative destination to Massa: Consider Pietrasanta, a nearby town known for its art galleries and vibrant cultural scene, offering a similar coastal charm with an artistic twist.
Hidden food or wine gem: Ristorante Bracali in the village of Ghirlanda is a Michelin-starred restaurant where Chef Francesco whips up highly original and personalised cuisine focused on traditional meat dishes with a twist. Providing an authentic taste of Massa's culinary traditions.
Make your life sparkling sweet with a move to the beautiful wine region of Asti
Asti, in the heart of Piedmont, is synonymous with sparkling wines like Asti Spumante and Moscato d'Asti. The region's rolling hills are dotted with vineyards producing Barbera and Dolcetto, making it a haven for wine enthusiasts.
Other reasons to move to Asti: Asti's real estate market offers charming countryside properties at reasonable prices. The town's rich history, coupled with its renowned Palio horse race, adds cultural depth to its appeal.
Alternative destination to Asti: Explore Alba, another Piedmontese gem famous for its white truffles and fine wines, offering a gourmet experience in a picturesque setting.
Hidden food or wine gem: Osteria del Diavolo is a local favourite, serving traditional Piedmontese dishes like agnolotti del plin in a warm, rustic setting.
Sample San Gimignano's award-winning ice-cream under the Tuscan sun
San Gimignano, known for its medieval towers, offers more than just historical charm. The town is famous for Vernaccia di San Gimignano, a crisp white wine that pairs perfectly with local dishes like pappardelle al cinghiale.
Other reasons to move to San Gimignano: The town's UNESCO World Heritage status ensures preservation of its unique architecture. Its location in Tuscany provides easy access to Florence and Siena, making it ideal for those seeking a peaceful yet connected lifestyle.
Alternative destination to San Gimignano: Consider Volterra, another Tuscan hill town with Etruscan roots and a vibrant arts scene, offering a quieter alternative with rich cultural offerings.
Hidden food or wine gem: Gelateria Dondoli, a world-champion gelato shop, offers inventive flavors like saffron and pine nut, providing a sweet taste of San Gimignano's culinary creativity.
San Remo is the perfect location to enjoy some of the best seafood Italy has to offer
San Remo, on the Italian Riviera, is renowned for its mild climate and vibrant flower market. The city's cuisine features Ligurian specialties like trofie al pesto and fresh seafood, reflecting its coastal heritage.
Other reasons to move to San Remo: San Remo offers a relaxed lifestyle with beautiful beaches and a historic casino. Its proximity to the French Riviera adds an international flair, appealing to those seeking a cosmopolitan yet laid-back environment.
Alternative destination to San Remo: Explore Imperia, a nearby coastal town with a rich maritime history and a burgeoning food scene, offering a quieter alternative with authentic charm.
Hidden food or wine gem: Trattoria da U Titti is a hidden gem serving traditional Ligurian dishes in a cozy, family-run setting, providing an authentic taste of the region.
Pair picture-perfect Lake Como views with mouthwatering alpine flavours
Lake Como, with its stunning alpine backdrop and serene waters, is a paradise for nature lovers and gourmets alike. The region's cuisine features lake fish like perch and traditional dishes such as risotto con pesce persico.
Other reasons to move to Lake Como: The area's real estate market offers luxurious villas and charming lakeside homes. Its proximity to Milan makes it ideal for those seeking tranquility without sacrificing urban conveniences.
Alternative destination to Lake Como: Consider Lake Iseo, a lesser-known lake offering similar beauty and a more relaxed atmosphere, perfect for those seeking a quieter lakeside retreat.
Hidden food or wine gem: Cantina Follie in Tremezzo offers a curated selection of local wines and cheeses, providing a cozy spot to savor the flavors of Lake Como.
Florence, the gateway to Tuscany's most famous flavours
Florence, the cradle of the Renaissance, offers a rich tapestry of art, history, and gastronomy. The city's culinary scene features Tuscan staples like bistecca alla fiorentina and ribollita, reflecting its agricultural roots.
Other reasons to move to Florence: Florence's real estate market includes historic apartments and countryside villas. The city's vibrant cultural scene, coupled with its educational institutions, makes it appealing to families and professionals alike.
Alternative destination to Florence: Explore Arezzo, a Tuscan city with a rich artistic heritage and a more relaxed pace, offering a similar cultural experience with fewer crowds.
Hidden food or wine gem:Trattoria Sostanza is a beloved eatery known for its butter chicken and artichoke omelet, offering a taste of traditional Florentine cuisine in a no-frills setting.
Olbia boasts stunning views, incredible beaches and rich culinary traditions
Olbia, on Sardinia's northeastern coast, is a gateway to the island's stunning beaches and rich culinary traditions. The local cuisine features dishes like fregola with clams and roasted suckling pig, showcasing Sardinia's diverse flavors.
Other reasons to move to Olbia: Olbia offers a relaxed lifestyle with access to beautiful coastlines and a growing expat community. The region's real estate market includes seaside villas and countryside homes, appealing to those seeking a Mediterranean retreat.
Alternative destination to Olbia: Consider Alghero, a coastal town with Catalan influences, offering a unique cultural blend and a vibrant food scene.
Hidden food or wine gem: Il Mattacchione is a charming restaurant that celebrates Sardinian produce with a fine selection of local wines, providing an authentic dining experience in Olbia.
Be the first to comment!